Sunday, October 3, 2010

First Memory of Design

"The Rainbow Fish" is a beloved book from my childhood. The truth is, I do not remember the story or lessons from the book at all. The images, however, have stuck with me over the last 15 years. The visuals from this book make me consider the impact of color and texture in regards to the effectiveness of an image. As the title suggests, color plays a big role. These colors range from deep to pale and warm to cool. The gradients and transitions are soft; emotional in a calming manner. The illustration style is like a water color painting, except the reflective sparkle that accents the fish. I think the textural difference added by the sparkling material makes the visuals stand out. As texture can easily be overlooked in the creative process, I am able to appreciate the uniqueness of this book. When recalling my time at preschool, some of my fondest memories involve the days when I would sit on the floor and flip through the pages of "The Rainbow Fish."

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